When Turner Financial was looking to expand their client base, MDG provided brand strategy and ideation for a new marketing system which included direct mail, messaging, conference materials, officer bios, stationery, pocket folders and portable signage. An overwhelming increase in attendance of their seminars was an indicator of another successful branding solution.
Custom Dice Game – Therabill
Custom dice game created for Therabill for a conference and tradeshow in Las Vegas. Custom engraved dice and hand-assembled, padded cigar box were used to entice the crowd to “Win-a-Wynn Chip”. Custom clay poker chips were also developed as a give-away item. Entire concept for the game was entrusted to MDG by our client. Simplicity, ease of packing and one-off costs were addressed, and our solution proved to be one of the most successful attractions at the show.