Business card series designed to visually represent Novare’s tagline and core competencies while adding opportunity for dialogue by the sales team. Additional materials included flyers, convention handouts and animated sales presentations.
Category: BRANDING
Lake Prairie Indian Guides & Princesses Branding
Turner Financial Branding
When Turner Financial was looking to expand their client base, MDG provided brand strategy and ideation for a new marketing system which included direct mail, messaging, conference materials, officer bios, stationery, pocket folders and portable signage. An overwhelming increase in attendance of their seminars was an indicator of another successful branding solution.
Novare Core PowerPoint Presentations
PowerPoint core presentations were developed to allow for adaptation by the Novare sales force. Custom graphics and animated screen builds showcase their offerings and keep the deck stimulating for the audiences. Branding is held consistent throughout.
Novare Brand Guidelines – Logo Construction
Brand mark construction page from branding standards manual. Extensive mark construction documentation was done to ensure future production of logo by yet unknown vendors would be consistent and straight-forward. Not every client requests or needs this level of detail, but accuracy and documentation are available for those that do.
Custom Dice Game – Therabill
Custom dice game created for Therabill for a conference and tradeshow in Las Vegas. Custom engraved dice and hand-assembled, padded cigar box were used to entice the crowd to “Win-a-Wynn Chip”. Custom clay poker chips were also developed as a give-away item. Entire concept for the game was entrusted to MDG by our client. Simplicity, ease of packing and one-off costs were addressed, and our solution proved to be one of the most successful attractions at the show.
Therabill Graphic Standards Manual
Great care is taken when selecting corporate colors for any of our identity systems. MDG provides complete color specifications to maintain total compliance to your visual branding palette.
Therabill Pop-up Banner
Pop-up display banner for Therabill tradeshow. Flexibility was built into the pop-up banner for a client who needed to use different set-up configurations. Final product matched MDG’s proposed plan and was a huge cost-saving solution for our client’s needs.
CyberQuest Conference Branding
Conference branding and application to presentation (PowerPoint) materials. Color coded system for specific business divisions helped organize multiple presentations into groups. Flash animation and QuickTime movies were also developed for each presentation for inclusion onto company intranet.
Jones Lang Lasalle Brochure
Fast turnaround and adherence to strict branding guidelines were no issue for MDG. Developing brand guidelines regularly for our clients makes following other client’s guidelines that much easier. MDG assists as an outside partner to many internal departments or divisions for some of the largest global companies in the pharmaceutical, insurance and real estate industries.