Business card series designed to visually represent Novare’s tagline and core competencies while adding opportunity for dialogue by the sales team. Additional materials included flyers, convention handouts and animated sales presentations.
When Turner Financial was looking to expand their client base, MDG provided brand strategy and ideation for a new marketing system which included direct mail, messaging, conference materials, officer bios, stationery, pocket folders and portable signage. An overwhelming increase in attendance of their seminars was an indicator of another successful branding solution.
Brand mark construction page from branding standards manual. Extensive mark construction documentation was done to ensure future production of logo by yet unknown vendors would be consistent and straight-forward. Not every client requests or needs this level of detail, but accuracy and documentation are available for those that do.
Custom dice game created for Therabill for a conference and tradeshow in Las Vegas. Custom engraved dice and hand-assembled, padded cigar box were used to entice the crowd to “Win-a-Wynn Chip”. Custom clay poker chips were also developed as a give-away item. Entire concept for the game was entrusted to MDG by our client. Simplicity, ease of packing and one-off costs were addressed, and our solution proved to be one of the most successful attractions at the show.
Pop-up display banner for Therabill tradeshow. Flexibility was built into the pop-up banner for a client who needed to use different set-up configurations. Final product matched MDG’s proposed plan and was a huge cost-saving solution for our client’s needs.
Fast turnaround and adherence to strict branding guidelines were no issue for MDG. Developing brand guidelines regularly for our clients makes following other client’s guidelines that much easier. MDG assists as an outside partner to many internal departments or divisions for some of the largest global companies in the pharmaceutical, insurance and real estate industries.